Performance-Based Outdoor Advertising | Dynamic QR Media | Vivid Spots
Turn physical locations into measurable advertising media.
One QR code. Unlimited campaigns. Real marketing data.
Vivid Spots combines real-world visibility with dynamic QR technology so advertisers can change campaigns without changing QR codes, track historical campaign performance, and compare locations, offers, and results across the network.
Static advertising tells you almost nothing. Vivid Spots gives you real marketing intelligence.
Traditional outdoor advertising typically provides estimated impressions and limited flexibility. Vivid Spots gives advertisers dynamic campaign control and measurable performance data they can actually use to improve results.
One QR Code. Unlimited Campaigns.
Vivid Spots uses dynamic QR technology that lets advertisers change campaigns, offers, landing pages, and promotions without replacing the physical QR code.
Historical Campaign Intelligence
Every campaign tied to a placement is stored over time, giving advertisers a historical view of performance by offer, campaign, date range, and location.
Real Marketing Metrics
Advertisers can measure CPM, cost per engagement, scans, engagement rate, and customer acquisition cost to understand real return on marketing spend.
Cross-Location Comparison
Campaigns can be compared across multiple sites, even when each site runs a different offer or promotion, making it easy to identify top-performing locations and deals.
| Feature | Traditional Outdoor | Vivid Spots |
|---|---|---|
| Campaigns | Static placements | Dynamic campaigns that can change anytime |
| QR / Offer Updates | Requires replacement | Same QR code, new campaign behind it |
| Performance Data | Limited or estimated | Historical campaign-level analytics |
| Optimization | Minimal | Compare sites, campaigns, and deals |
| ROI Visibility | Difficult to prove | CPM, cost per engagement, CAC |
Historical campaign comparison
Advertisers can compare multiple campaigns run from the same physical placement without changing the QR code.
| Campaign | Scans | Engagement | CAC |
|---|---|---|---|
| Free Appetizer | 820 | 6.6% | $6.40 |
| Holiday Promotion | 1,040 | 9.3% | $4.90 |
| Spring Offer | 610 | 5.4% | $8.10 |
Compare sites running different offers
Even when different locations run different campaigns or deals, advertisers can still compare which placements deliver the strongest efficiency and customer acquisition.
| Location | Engagement | Cost / Engagement | CAC |
|---|---|---|---|
| Gym Location | 8.4% | $0.78 | $6.10 |
| Apartment Community | 5.2% | $1.12 | $9.30 |
| Marina | 10.1% | $0.61 | $4.80 |
Vivid Spots turns physical advertising into measurable performance media.
Advertisers can keep the same QR code in the real world, change campaigns behind it at any time, preserve historical data, compare multiple sites running different deals, and measure CPM, engagement, and CAC across the network.
- Restaurants testing multiple offers
- Gyms promoting limited-time memberships
- Marinas rotating seasonal promotions
- Apartments comparing local advertiser performance
- Multi-site campaigns across one city